What Is Search Marketing? A Guide from Adworks

What Is Search Marketing? A Guide from Adworks

Search marketing is a digital marketing strategy designed to increase a website’s visibility in search engine results pages (SERPs). It combines organic methods, such as Search Engine Optimisation, with paid advertising, including Pay-Per-Click, to help businesses...
A Week in Web Design and Animation: A Student Placement

A Week in Web Design and Animation: A Student Placement

Hello, I’m Rory, an S5 student at Prestwick Academy, and I’ve just completed a week-long placement with Adworks, focusing on Web Design and Animation. Over the course of the week, I worked closely with the design team at Adworks to learn about the world of graphic...
A Week in Social Media: A Student Placement

A Week in Social Media: A Student Placement

Hi, I’m Lois, an S3 student at Prestwick Academy and I have just completed at week long placement with Adworks focusing on Social Media Marketing. Over the course of a week, I was able to work closely with the Adworks team to develop an understanding of the social...